Elise Armitage

Elise Armitage is an entrepreneur and founder of What The Fab, a travel + lifestyle blog based in California. At the beginning of 2019, Elise left her corporate job at Google to chase her dreams: being an entrepreneur and helping women find fabulous in the everyday. Since then, she’s launched her SEO course Six-Figure SEO, where she teaches bloggers how to create a passive revenue stream from their website using SEO. Featured in publications like Forbes, Elle, HerMoney, and Real Simple, Elise is a firm believer that you can be of both substance and style.

6 chic Gucci mules dupes, by fashion blogger What The Fab

Gucci Mules Dupes That Look Like the Real Thing

Take your footwear collection to the next level with one of my picks for 6 Gucci mules dupes that look like the real thing.

Top Givenchy boot dupes, by fashion blogger What The Fab

6 Givenchy Boot Dupes You Won’t Be Able to Resist

Get a jump start on your luxury-inspired fall fashion game with my picks for 6 irresistible Givenchy boot dupes.

Best look alike Birkin bag, by fashion blogger What The Fab

7 Gorgeous Look-Alike Birkin Bag Dupes

The Hermès Birkin bag is a fashion icon, but there’s no need to drop thousands thanks to these 7 gorgeous look-alike Birkin bag dupes.

9 Dior Bag Dupes You’ll Fall in Love With

There’s no need to spend designer prices on a new handbag when there are so many incredible Dior bag dupes—sharing my top 9 affordable picks.

Best Creed Aventus dupes, by beauty blogger What The Fab

8 Amazing Creed Aventus Dupes

Treat yourself (or your man) to a sultry new fragrance with this roundup of the 8 best Creed Aventus dupes.

8 Amazon Prime Day Home and Kitchen Deals That Will Save You Serious Money

Amazon Prime Day Home Deals 2023: What You Need to Know Amazon Prime Day is the online retailer’s Black Friday in the summer. Once a year, Prime members are able to shop incredible deals on categories like beauty, home, and tech. Amazon Prime Day 2023 is July 11th and 12th. Most of the best discounts …

Amazon Prime Day 2023: 26 Insanely Good Deals You Can’t Miss in Every Category

Amazon Prime Day 2023 is officially here! Honestly, it’s better than ever. I can’t count how many times I’ve clicked “add-to-cart” on fabulous deals, so I decided to share some of the best ones I’ve found with you. During Amazon Prime Day, you can find amazing deals on items in all categories, such as beauty, …

Current Body LED Mask review, by beauty blogger What The Fab

CurrentBody LED Mask Review: Does It Really Work?

Sharing an in-depth review of the CurrentBody LED Mask and some of the brand’s top infrared light therapy devices.

10 Tropical Islands To Add to Your Travel Bucket List

Escape to tropical paradise! Explore stunning tropical islands, bask in the sun, and embrace the serene beauty. Discover a world of turquoise waters, palm-fringed beaches, and lush landscapes. Indulge in island adventures, from snorkeling and diving to hiking and beachcombing. Immerse yourself in the vibrant cultures, savor exotic cuisines, and relax in luxurious resorts. Your dream tropical getaway awaits.