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Elise Armitage

Elise Armitage is an entrepreneur and founder of What The Fab, a travel + lifestyle blog based in California. At the beginning of 2019, Elise left her corporate job at Google to chase her dreams: being an entrepreneur and helping women find fabulous in the everyday. Since then, she’s launched her SEO course Six-Figure SEO, where she teaches bloggers how to create a passive revenue stream from their website using SEO. Featured in publications like Forbes, Elle, HerMoney, and Real Simple, Elise is a firm believer that you can be of both substance and style.

Mamma Mia Mother’s Day

This post has been sponsored by PAPYRUS® Recycled Paper Greetings. All thoughts and opinions are my own. This is a friendly reminder that Mother’s Day is coming up next month on May 12th! And might I suggest that you start thinking now about how you’re going to make the day special for your mama, instead …

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Palm Springs Style

When we were in Palm Springs last weekend, I got to break in some new spring sandals that SF has just been too rainy and cold for. Zappos is one of my favorite destinations to shop for shoes, because they have the biggest selection and every possible style you might be dreaming of. Not to …

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March, Instagrammed

Howww is the first quarter of 2019 gone? Honestly not sure, but I’m also so ready for spring and for SF to knock it off with the gloomy weather! March flew by with a couple fun trips, one to Healdsburg and one to Belize! Find me on Insta, @wtfab. Started off the month by getting …

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Tropical Vacay Dress

I got a lot of compliments on this dress on Instagram, and it’s the perfect dress for a tropical vacation, but it’s actually a two-piece set! I found this pretty little eyelet two-piece on VICI (here are the links for the top and the skirt—comes in multiple colors too!). Definitely recommend sizing up on the …

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Nick’s Cove

Nick’s Cove I’d been wanting to check out the iconic Nick’s Cove for years, and last summer we had the opportunity to stay in one of their cute cottages. Situated right on Tomales Bay, Nick’s Cove features cozy seaside cottages with wood burning stoves and pristine views of the bay. It’s the epitome of California …

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Yosemite, but make it fashion

Did you guys know that SPANX has their own line of leggings now? Because I just found out and these moto leggings are blowing up. I’m seeing them everywhere on Instagram and I totally get it. They’re chic, make you feel like a total bad ass, and they’re comfy, because duh they’re SPANX leggings. I …

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Las Alcobas, Napa Valley

Las Alcobas, Napa Valley I’m so excited to share with you guys one of my all time favorite luxury resorts that I’m so lucky to have gotten to experience…Las Alcobas, Napa Valley! Everything about this place was perfection. From the beautiful rooms, to the service, to the food, we were impressed with every little detail. …

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Weekend in Yosemite

Sometimes you just need to spend the weekend in awe-inspiring nature to gain some perspective, and feel humbled. The weekend after I quit my job at Google, that’s exactly what Omied and I did. We high-tailed it up to Yosemite and it was just what we needed. Since it was snowing and we don’t have …

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