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Elise Armitage

Elise Armitage is an entrepreneur and founder of What The Fab, a travel + lifestyle blog based in California. At the beginning of 2019, Elise left her corporate job at Google to chase her dreams: being an entrepreneur and helping women find fabulous in the everyday. Since then, she’s launched her SEO course Six-Figure SEO, where she teaches bloggers how to create a passive revenue stream from their website using SEO. Featured in publications like Forbes, Elle, HerMoney, and Real Simple, Elise is a firm believer that you can be of both substance and style.

Best places to visit in New England in the summer, by travel blogger What the Fab.

19 Charming Small Towns in New England to Visit This Summer

Every summer, tourists from around the country flock to New England for its quaint small towns. From Newport to Nantucket, these villages boast everything from mountainous backdrops for hiking and relaxation to stunning shorelines complete with vibrant boardwalks and colonial houses. These are the small towns in New England actually worth visiting this summer: 1. …

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Countries too dangerous for travel, by travel blogger What the Fab

9 Countries Too Dangerous for Travel, According to the US State Department

The world’s most dangerous countries are, unfortunately, also some of the most interesting. From Afghanistan’s ornate architecture to Sudan’s Nubian roots, travelers are still understandably drawn to these risky destinations. Luckily, for every dangerous destination with a “Level 4: Do Not Travel” advisory from the United States Department of State, there’s a much safer country …

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Luxury airports, by travel blogger What the Fab

15 Luxury Airports That Could Be Vacation Destinations Themselves (Ranked)

In recent years, airport amenities have reached entirely new heights (no pun intended). Movie theaters, mini-golf courses, indoor waterfalls, and even rooftop pools—yes, really—are now making appearances at some of the world’s top airports. Coupled with premium lounges and duty-free designer shopping, these airports could practically be destinations themselves. Based on these qualities, plus considerations …

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16 Markets Around the World That Put Your Local Grocery Store to Shame

Warm up your bargaining skills—you’ll need to be a shrewd negotiator to get a deal at the best markets in the world. Groceries stores in the United States are nothing like these local spots. These landmarks—mostly open-air—are the heartbeat of the cities they’re located in. Local markets are some of the most thrilling places in …

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