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Elise Armitage

Elise Armitage is an entrepreneur and founder of What The Fab, a travel + lifestyle blog based in California. At the beginning of 2019, Elise left her corporate job at Google to chase her dreams: being an entrepreneur and helping women find fabulous in the everyday. Since then, she’s launched her SEO course Six-Figure SEO, where she teaches bloggers how to create a passive revenue stream from their website using SEO. Featured in publications like Forbes, Elle, HerMoney, and Real Simple, Elise is a firm believer that you can be of both substance and style.

Peanut Butter Coconut Balls

I’ve always had a major sweet tooth, so I’m always looking for ways to satisfy my cravings without going crazy on sugar and corn syrup, which leave me with that gross, nauseous feeling. In this recipe, we’re turning your favorite candy bars like Snickers into a healthier candy alternative! These sweet little coconut peanut butter …

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Airbnb $65 Credit!

Claim your $65 Airbnb credit below: Planning a trip somewhere? Be sure to check out my travel map of the world with pins for all the destinations I’ve written guides for! And if you’re looking for some inspo on where to book your next Airbnb, check out these guides! California: The Best Lake Tahoe Airbnbs …

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Thai Coconut Soup Recipe

Are you obsessed with Thai food as much as I am? I love ordering the Tom Kha Gai soup (also known as coconut soup). Something about sweet and savory always gets me. The combination of coconut, lime, and Thai chilis makes all my taste buds happy! I love this soup so much, I could eat …

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Vegan Hot Chocolate

Has it been feeling gloomy and cold where you are? If you said yes, SAME! SF has been so cold and rainy that I’ve been trying everything to keep myself toasty. A great way to keep things warm and cozy is by making myself a nice cup of hot chocolate! This is no ordinary hot …

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Che Fico Alimentari

Ever since Anderson Cooper dined at Che Fico and declared the pizza as something to rave about, I’ve been dying to experience this new restaurant in San Francisco. And while I still haven’t eaten at Che Fico and it’s on my SF restaurant bucket list, we did recently get to experience Che Fico Alimentari, newly …

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November, Instagrammed

Don’t mind me, I’m just over here in actual shock that we’re in the last month of 2019. Like, what?? This past month we went on a couple of small trips within California, including a new-to-us destination, Paso Robles! Find me on Insta, @wtfab. Published all of my Seattle guides, which you can find here: …

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Orange Cinnamon Holiday Potpourri

Hello December and hello Christmas! It’s my favorite time of the year and I love seeing everyone’s holiday spirit kicking in. I was definitely one of those people who started decorating their Christmas trees and buying Christmas gifts in November (partly because I had to start shooting holiday content early for brands, but I have …

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Black Friday Sales Round-up

Love a good Black Friday sale, and this year I’m seeing some that are MAJOR. I’m all about doing my Black Friday shopping in the comfort of my PJs and slippers, because elbowing people in a crowded Target for the last pouf in the store kinda sounds like my nightmare. I’ve rounded up the best …

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Roasted Carrot Soup Recipe

Did you recently make a recipe that involved one or two carrots, and now you have a bag of leftover carrots sitting in your fridge? If you said yes, you have to try this amazing roasted carrot soup recipe with a nice spicy kick to it! This recipe is so simple and easy, and perfect …

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