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Elise Armitage

Elise Armitage is an entrepreneur and founder of What The Fab, a travel + lifestyle blog based in California. At the beginning of 2019, Elise left her corporate job at Google to chase her dreams: being an entrepreneur and helping women find fabulous in the everyday. Since then, she’s launched her SEO course Six-Figure SEO, where she teaches bloggers how to create a passive revenue stream from their website using SEO. Featured in publications like Forbes, Elle, HerMoney, and Real Simple, Elise is a firm believer that you can be of both substance and style.

Harmon Guest House in Healdsburg review, by travel blogger What The Fab

Harmon Guest House, Healdsburg

I’m totally daydreaming about our next trip to California wine country! Sharing some pics and notes today from our stay at the Harmon Guest House in Healdsburg. It’s the newest addition to the Hotel Healdsburg and h2 hotel lineup, and we loved it here! Since it opened just over a year ago, it’s been met …

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February, Instagrammed

Getting my monthly Insta roundup live a little late because last week I was at Alt Summit! I thought I’d have some downtime at the conference to get a blog post or two up, but it was just go-go-go. February included a trip to Maui during humpback whale season that I’ll never forget. Find me …

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Things to do in Healdsburg, by travel blogger What The Fab

The Best Restaurants in Healdsburg

Downtown Healdsburg has zero shortage of amazing food, and my mouth is watering already just sitting down to write this post on the best restaurants in Healdsburg! Just walk down Healdsburg Ave downtown and you’ll have endless choices. Whenever we visit wine country, it’s all about eating and drinking (check my Best Wineries in Healdsburg …

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