Skip to Content

Elise Armitage

Elise Armitage is an entrepreneur and founder of What The Fab, a travel + lifestyle blog based in California. At the beginning of 2019, Elise left her corporate job at Google to chase her dreams: being an entrepreneur and helping women find fabulous in the everyday. Since then, she’s launched her SEO course Six-Figure SEO, where she teaches bloggers how to create a passive revenue stream from their website using SEO. Featured in publications like Forbes, Elle, HerMoney, and Real Simple, Elise is a firm believer that you can be of both substance and style.

best sushi in maui, by travel blogger What The Fab

Best Sushi in Maui

Maui has some of my favorite sushi, being an island in the middle of the Pacific and all. So, if you’re a sushi lover like me you’ll love this guide I put together of the best sushi in Maui! One time a friend told me she didn’t think the food in Maui was that good, …

Read More about Best Sushi in Maui

Best Beaches in Maui

As the weather gets warmer there’s no better place to travel to than Maui, which is why I’m putting together a guide to my favorite and in my opinion the best beaches in Maui. Be sure to take note of any travel restrictions while exploring these beaches. I love Maui so much and it’s definitely …

Read More about Best Beaches in Maui
Alt Summit review, by lifestyle blogger What The Fab

Alt Summit: Is it Worth it, What to Pack, and Everything to Know Before You Go

Back in March 2020, right before the panny hit, I attended my first ever Alt Summit in Palm Springs! Alt Summit is a conference for creative entrepreneurs, spanning over a few days and chock full of talks, panels, workshops, and networking. Alt Summit was originally named Altitude Design Summit when it started 11 years ago, …

Read More about Alt Summit: Is it Worth it, What to Pack, and Everything to Know Before You Go