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Elise Armitage

Elise Armitage is an entrepreneur and founder of What The Fab, a travel + lifestyle blog based in California. At the beginning of 2019, Elise left her corporate job at Google to chase her dreams: being an entrepreneur and helping women find fabulous in the everyday. Since then, she’s launched her SEO course Six-Figure SEO, where she teaches bloggers how to create a passive revenue stream from their website using SEO. Featured in publications like Forbes, Elle, HerMoney, and Real Simple, Elise is a firm believer that you can be of both substance and style.

Shocking celebrity deaths, by lifestyle blogger What the Fab.

7 Celebrity Deaths So Flabbergasting People Couldn’t Believe Them

If famed Irish singer Sinéad O’Connor’s recent surprise passing is any indication, there are far too many celebs taken before their time. When thinking of the most shocking celebrity deaths, “I Will Always Love You” singer Whitney Houston, and Star Wars actor Ray Stevenson, immediately come to mind. When asked, “Which celebrity death shocked you …

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9 Caring (and Comedic) Responses to “I Love You” When You Don’t Want to Say It Back

Three magical words, eight letters, and an awkward silence while you figure out what to say back. If you’re trying to figure out how to respond to “I love you” when you aren’t ready to reciprocate yet (or maybe just don’t want to at all), you’re not alone. Being the recipient of an unexpected “I …

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